Amazon product image requirements and a listing pack
Amazon's main image must show the product alone on a pure white background (RGB 255, 255, 255), filling about 85% of the frame, with no text, logos or props. Secondary images can show lifestyle, scale and in-use scenes. The Amazon Listing Pack makes one white-background main and six secondary images at 2000×2000 px, named in upload order.
Amazon requirements
| Main image background | Pure white, RGB 255, 255, 255 |
|---|---|
| Main image framing | The product fills about 85% of the frame; no text, logos, watermarks, borders or extra items |
| Size | 1000 px or more on the longest side enables zoom; 2000×2000 px is a safe target |
| Formats | JPEG (preferred), PNG, TIFF or non-animated GIF |
| Secondary images | Lifestyle, in-use, scale, detail and infographic images are allowed |
- The main image must be a photo-realistic image of the product as sold; category style guides add rules (apparel, for example, has on-model and flat-lay rules).
- A+ Content (for brand-registered sellers) uses its own module sizes and accepts lifestyle imagery and text.
- Images must not show accessories or items that aren't included with the product.
AI-generated images: Amazon judges images by its listing rules, not by how they were made. Use generated lifestyle images in secondary slots and A+ Content, and keep the main image a true photo of the product as sold.
Platforms change these specs and some vary by category or country: check Amazon's own help pages before a large upload, or run your files through the image spec checker.
Packs for Amazon
Amazon Listing Pack
A white-background main and six secondary images (lifestyle, scale, in-use, infographic, packaging, comparison).
You get: 7 photos · 1:1 · 2000² · ~15 min
How it worksE-commerce Product Listings
A hero, six to eight lifestyle photos and an A+ storyboard, at marketplace sizes.
You get: 7–9 photos · 1:1 · 4:5 · 2048² · ~45 min / SKU
How it worksProduct Demo Video
A hands-on demo video for the listing's video slot or Sponsored Brands video.
You get: 1 video · 30s · 9:16 · 1080p · ~10 min
How it worksWhat it costs
ppl.studio is $1.99 a week, and your first 10 photos are free with no card. Photos and videos generate on your own Google Gemini API key, so Google bills the model usage directly at its rates; a few video packs can also use a fal key. There is no per-pack fee and no usage-rights fee: every image and video comes with full commercial rights. See pricing.
Questions
Can an AI image be my Amazon main image?+
The main image has to be an accurate image of the product alone on pure white. The Amazon Listing Pack's main image is built from your own product photo for that reason. Keep generated scenes for secondary slots and A+ Content.
What size should Amazon images be?+
At least 1000 px on the longest side so zoom works; 2000×2000 px gives room for zoom without huge files.
Can I use AI lifestyle images in A+ Content?+
Yes. A+ Content accepts lifestyle and editorial images. Make sure the product in them matches what ships.
Can one model appear across my whole Amazon catalog?+
Yes. Use one Expert for every ASIN, so the storefront, listings and Sponsored Brands creative share one face.
Further reading
Make a UGC video for Amazon.
Paste your product URL: Creator UGC Video writes the script, picks a persona and renders a 9:16 ad with captions in about ten minutes.
Other platforms
Shopify
2048×2048 squares, a full PDP shot list, and the pack that makes it.
TikTok Shop
A real main image, AI lifestyle in later slots, and video that meets Shop rules.
Etsy
2000 px photos, the real item first, AI scenes for scale and gifting.
WooCommerce
Theme-set sizes, a shot list per product, variation images and setup.
Meta Ads
1:1, 4:5 and 9:16 creative with safe zones, and AI disclosure rules.
2:3 pins at 1000×1500, product in a planned setting, AI labels.
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